Starbucks, People, Data and Senior Living

There are times, every week, when I have a similar thought about hashtag#seniorliving that resembles Howard Schultz’s quote below from the article linked. “The stores require a maniacal focus on the customer experience, through the eyes of a merchant. The answer does not lie in data, but in the store” To me, the clues to occupancy success in hashtag#seniorliving lies in the data, the actual answer to occupancy success lies in the communities. It lives in the hearts and genuine curiosity of the people serving seniors and their families. When the culture is good, success will follow. When the culture is good, teams can take the data supplied and make magic happen. When the culture is good, people find the extra energy to go the extra mile, the extra time to be genuinely more curious and authentic, the extra time to make phone calls, the extra hours to attend an event. When the culture is good, passion exudes. That’s when occupancy soars. The first official hashtag#leadership book that I ever read while I was training to become an Executive Director was about Starbucks. It was written by Howard Behar and forwarded by Howard Schulz. It is called, It’s Not About the Coffee. The book is about the hashtag#culture that built Starbucks. The theory is simple customer service. If you humanize your business by engaging everyone on your team as a partner, by treating your customers as people you are given the opportunity to serve and by showing appreciation, your success will be immeasurable because people will want to be a part of what you’ve created. This is exactly why we pay a ridiculous amount of cash daily for Starbucks coffee. In a world where data is king and we are driving AI at lightning speed, don’t forget that the magic lies in the equation shared below.

Are Americans losing their taste for Starbucks? “The whole concept got old,” one customer said. – CBS News